Anything but ordinary…
There’s no better way to describe their work
Art Fetiche
Case Study
Art Fetiche brand development
It all started over a coffee at Joe’s Garage when Brent asked Marty what he did…
After an objective look at the current website, the impact and impression it gave, Marty took the plunge and suggested boldly to make a big change and drop the paint brush ‘painter’, look after all it was just a small part of what Art Fetiche did. They’d come a long way from their beginnings, sand blasting wine goblets 30 plus years ago, and there was not much hand drawn paint brush effects anymore!
With some initial resistance, the proposal made sense and without changing the name, a typeface, colour palette and bold statements started to tell the story.
We make, create and fabricate…
We align, refine and define…
We dream, scheme, plan and theme…
We took the time, right from the start
To understand who Brent was and his team, what they were doing, and how they had changed. Who they were working for and how that looked…
Art Fetiche were getting into urban artwork, large scale installations and really significant work that stood and recognised the whenua, the hapu and more.
The name stayed, but the look and style had to change, and so the statement was made…
From the old to the new…
with a view to the future
Once known for edgy ‘steampunk’, full wrap graphics and more, Art Fetiche had morphed into larger steel, hard material installations, and fit outs for cafes and businesses… along with more work for local government organisations.
And so the change ot reflect that!
Anything but ordinary…
See what Art Fetiche are doing now… Amazing!
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